



Governor Hochul has announced the winners of the seventh round of the Downtown Revitalization Initiative (DRI) in a series of events highlighting the significance of the DRI program in revitalizing communities across the State.
Launched in 2016, The Downtown Revitalization Initiative (DRI) has been envisioned as “a comprehensive approach to boosting local economies by transforming communities into vibrant neighborhoods where the next generation of New Yorkers will want to live, work and raise a family.”
The 2023 winners are as follows:
Roxbury is the second municipality in the Catskills to receive a DRI award after Tannersville had been awarded in Round 5.
Having served on the Steering Committee for Roxbury’s DRI application, I emphasize the importance of transformative projects in revitalizing communities.
Home to the renowned Roxbury Motel, Plattekill Ski Resort and historic Shephard Hills Golf Course, the Town of Roxbury builds on the legacy of financier and railroad magnate Jay Gould and naturalist writer John Burroughs. Its two distinctive hamlets of Roxbury and Grand Gorge, situated at the confluence of major corridors along Routes 30 and 23 in the scenic Catskill Mountains, are connected by a passageway alongside the East Branch of Delaware River, and serve a diverse population of full and part-time residents as well as tourists from all over the world. The quaint small-town atmosphere, rich historic character, vibrant creative economy, and abundant outdoor recreational opportunities make the two hamlets an idyllic place to live, work and vacation. The relative proximity to major metropolitan areas enables remote work while at the same time cultivates resiliency and sustainability that builds on a long farming tradition.
The official announcement of the award can be found at https://www.governor.ny.gov/news/governor-hochul-highlights-fy-2025-budget-investments-southern-tier.
You can learn more about Roxbury’s DRI application at https://www.grandgorgeroxburydri.com/.
More information about the Downtown Revitalization Initiative (DRI) is available at https://www.ny.gov/programs/downtown-revitalization-initiative

Writers in the Mountains (WIM) presents Speechwriting and Storytelling with Felicity H. Barber, a weekend intensive held online Saturday and Sunday, April 22 and 23, 2023 from 9:30 a.m. to 12:30 noon. Once you register and pay, you will be given instructions on how to join the class.
Since the advent of TED, storytelling has become a buzzword. But it’s a trick speechwriters have been using for centuries to help speakers connect with audiences and persuade them of their message. In this intensive two-day course you will: learn the basics of speechwriting and how to use it to tell your story; learn how to take your story, structure it into something that works for an audience, and use language to make it more compelling; connect your story to a broader message that moves hearts and minds; practice telling your story to an audience. Join Felicity for this interactive session where you’ll learn the tricks of the speechwriting trade, tell some epic stories that share something important about who you are, and have some fun along the way.
Felicity Barber is Founder of Thoughtful Communications, a consultancy doing thought leadership, speechwriting, and training. She has spent more than a decade writing speeches and managing the executive communications of CEOs in financial services. Prior to starting her own business she wrote for the CEO of BlackRock, two Federal Reserve Presidents, and the CEO of Lloyd’s of London. She has won Cicero Awards for her speeches on financial regulation and culture in financial services and she is an advisory board member of the Professional Speechwriters Association. Fun fact: Felicity once wrote a book that was given as a gift to the late Queen Elizabeth II.
To register for this class, e-mail writersinthemountains@gmail.com. To register online, visit writersinthemountains.org. Class fee is $100.
Writers in the Mountains is a 501 ( c ) (3) not-for-profit organization with a mission to provide a nurturing environment for the practice, appreciation and sharing of creative writing. For more information, visit writersinthemountains.org.

Earlier in April the New York State Legislature and Executive approved the 2022-2023 State Budget of $220 billion. The Executive Budget includes increased funding for the Department of State’s (DOS) programs that support community development such as the Downtown Revitalization Initiative, NY Forward, Brownfield Opportunity Area, Smart Growth Planning, the Environmental Protection Fund, and Local Waterfront Revitalization Initiative.
Here are some highlights from the Economic Development Programs:
To learn more, visit https://www.budget.ny.gov/pubs/archive/fy23/ex/index.html

Main Street America in partnership with the Institute for Local Self-Reliance (ILSR) hosted a webinar on February 10 titled “Small Business’s Big Moment” that highlighted ideas for communities on how to use the American Rescue Plan Act (ARPA) funds for long-term economic development. Kennedy Smith from the ISLR and Kelly Humrichouser from Main Street America moderated the conversation, whose focus was on small business.
Some of the ideas presented include:
To read the full report, visit Small-Businesss-Big-Moment-Report.pdf.

A new era for tourism is emerging as we plan for the post-pandemic world with an eye on sustainability. At the heart of destination branding is a well-told story about what makes a place unique, welcoming, and memorable. A good story articulates a place’s distinctive traits while at the same time builds affinity and excitement.
As The Place Brand Observer notes, destination branding is more than just economic development, and it encompasses in fact a range of metrics including the local community’s well-being, the livability of cities and towns, and the general feeling that the stakeholders share about how well these initiatives are actually performing.
To successfully position a destination, one must certainly emphasize local landmarks and iconic attractions, but at the same time think strategically about what visitors might remember a week, a month or a year later. Also, since tourist attractions don’t exist in a vacuum, equal emphasis should be placed on investing in local communities. As one tourism authority once put it, a happy place will attract happy people or people who want to be happy.
Heritage destinations have always been popular. In addition, visitors are also looking for off-the-beaten path experiences, and occasionally insider tips to make the most of the experience. Content creators, mindful of these trends, will have to keep in mind that visitors are interested not only in memorable moments but also in how the experience itself will make them feel.
According to Destination Analysts, a tourism market research firm based in San Francisco, when planning a trip, people do prefer to consult with family and friends, but also review websites such as TripAdvisor and Yelp, and travel business websites like hotels, attractions, and airlines.

In July 2020 the MIT Technology Review announced the development of a new language generator A.I. called GPT-3 and produced by OpenAI, a research lab founded by Elon Musk and Peter Thiel. Because of its vast neural network, GPT-3 performs much better than its predecessors being able to write short stories, songs, press releases, technical manuals, computer code, but also imitate established writers, and translate to and from a variety of languages. GPT-3 even wrote an informative article about itself that one would not be able to guess it wasn’t written by a human.
Here’s an example of GPT-3 creative writing: “When you can look into the mirror and see a poem looking back at you. When you can hear music in the play of silence. When you can create a writing that leaves people stunned. When you can laugh and weep as you think and breathe and bleed and eat and sleep. When you can dream with the quill in your fingers, then perhaps you will be a poet, a Poet, an Uber Poet.”
GPT-3 is good at synthesizing vast amounts of data and generating text on demand, but is also erroneous at times, and even racist and sexist. Having been trained on a dataset of half a trillion words, GPT-3 is able to identify an array of linguistic patterns but doesn’t understand what the words really mean and also lacks a general sense of purpose and meaning.
Given its versatility but also shortcomings, it remains to be seen how GPT-3 is going to be used by both academia and the business world to develop applications.

Last December I attended a webinar with Main Street America where Lindsey Wallace spoke about her organization’s approach to community transformation based on four pillars:
1. Organization
2. Economic Vitality
3. Design
4. Promotion
As we juggle multiple crises from health care to economic prosperity, climate change, and inequality, I believe this is a model that can lead to a sustainable future for communities that can rally together behind some common purpose.
The first pillar Organization calls for strong leadership and broad community engagement to identify priorities and forge partnerships across sectors.
Economic Vitality invites a diverse economic base, and smart investments that contribute to a vibrant entrepreneurial ecosystem.
Design plays a critical role in creating an inviting and inclusive atmosphere that incorporates historic preservation, energy efficiency, and accessibility.
And Promotion is all about marketing the community’s defining assets and unique attributes while supporting “buy local”.
Business trends that will continue to shape our communities are the expansion of broadband, remote work, e-commerce, and lifestyle changes that are here to stay like for instance slowing down, investing in self-care, and developing contingency plans.
Read more about trends here.